Copywriting: Product Catalogs
During my time working in global marketing and communications at TaylorMade Golf (2009-2013), I supported our Editor-in-Chief with copywriting development and headline direction for all of our brand’s product catalogs, including features and benefits and published endorsements from our athletes and product managers. Enclosed here is an example of a TaylorMade product catalog (Fall 2010) where I supported the development, direction and approval of all headlines and copywriting.
Role Copywriting / Design Direction
For TaylorMade Golf
Type Product Catalogs